How to Write a Book Review for Amazon
The rules of Amazon'due south review ecosystem are always changing. Nosotros would like to bring you up to date on the current rules and share some guidelines nosotros have institute most helpful for how to get book reviews on Amazon.
Here yous volition notice the most frequently asked questions around the Amazon review procedure and Amazon'due south answers. I take gone correct to the source and given yous the Amazon rules right from the horse'due south oral cavity.
Can anyone post a review on Amazon?
Anyone tin can submit a review for nearly whatsoever product sold on Amazon, even if you haven't personally purchased that product. Yous can besides submit reviews on Amazon if you lot bought the production elsewhere. For books, this can greatly assist authors when folks who bought their book anywhere else postal service a review to Amazon, Goodreads, and other retailers. Y'all can likewise edit and delete your reviews later on should circumstances (or opinions!) change.
Should I discount my book to get more reviews at the outset of my launch?
Amazon's technical position is that y'all're not immune to purchase or incentivize reviews. That said, there are a lot of authors who offer some sort of freebie reward once a review is submitted. The strategy of pricing your book at a lower cost right at the launch tin can indeed engender more than reviews. Yous only have to exercise the work to strongly encourage all your readers to do so!
May I ask people to write a review of my volume?
Admittedly! You lot should be asking people to write reviews of your book at nearly every opportunity. You can even send free copies in commutation for a review (though you tin't influence the tone or position of the review).
Is it truthful that people were not allowed to mail service reviews on products that they had not purchased?
That is true, just Amazon knows that volume publishers and authors have supplied review copies of books to reviewers for generations. Amazon does NOT allow reviews for products unless the reviewer has bought the product unless information technology is a volume.
Then why are so many reviews beingness taken down?
Because a yr or then ago, Amazon changed their review policies and put the post-obit in identify:
In club to preserve the integrity of Customs content, content and activities consisting of advertising, promotion, or solicitation (whether direct or indirect) is not allowed, including:
- Creating, modifying, or posting content in substitution for compensation of any kind (including complimentary or discounted products, refunds, or reimbursements) or on behalf of anyone else.
- Offer bounty or requesting compensation (including complimentary or discounted products) in commutation for creating, modifying, or posting content. (Book publishers are EXEMPT to this rule as stated by Amazon to a higher place)
- Reviews may but include URLs or links to other products sold on Amazon.
- Customers in the same household may non post multiple reviews of the same product.
And the Large NO-NO is posted here:
(No) Creating, modifying, or posting content regarding your (or your relative'south, close friend's, business associate's, or employer's) products or services.
This means that yous should not ask anyone you know to post a review. Stop of story. Aye, in the by, Amazon allowed for colleagues and acquaintances to post reviews. They immune for clients and those connected with your business to post, but not anymore.
In addition, do non offering whatsoever bonuses or anything in substitution for a review. The ONLY thing you are allowed to do is offering a review copy of your book to a reviewer.
Then my fans and customers cannot post reviews?
Sorry guys, I know a lot of you take readers who are HUGE fans and stay in bear on and follow you online. But if your readers take go close connections online and in life, they may observe that their reviews are now doubtable. Your fans and clients should experience free to post reviews. But you should non ask them to.
The big line we all need to stay backside is that we should not inquire those we know or piece of work with to write a review. Fifty-fifty encouraging Amazon reviews in social media posts tin can exist considered in violation of this policy.
What can I do if a review is taken downward unfairly?
Nada much, I am afraid. If Amazon determines that the review in question violates their policies, they own the site and have the final say.
But that does not hateful you should not complain and make a stink! If enough complaints come in, Amazon may alter their policies again.
In add-on, in the past year Amazon has accidentally taken down all reviews on some books, but they were restored once authors started lament that their reviews all disappeared.
If a review is taken down by Amazon, keep these posted rules in mind:
- If your review is removed or rejected considering information technology does not comply with our guidelines apropos promotional content, you may not resubmit a review on the same product, fifty-fifty if the resubmitted review includes different content.
- We may restrict the ability to submit a review when nosotros detect unusual reviewing behavior, or to maintain the best possible shopping feel.
Does Amazon go over all the reviews being posted?
Amazon's Answer: Amazon reserves the right (but non the obligation) to remove or edit such content, but does not regularly review posted content.
And then there are the current rules and answers to your questions about Amazon reviews. We volition keep in touch with Amazon and let you lot know if there are further changes to the guidelines and rules.
The big things to proceed in mind when planning to get more Amazon reviews:
- Focus on professional book reviewers and bloggers.
- Y'all CAN offer book reviewers review copies of your book.
- Do not solicit Amazon reviews on your social media folio or website. Suggest, instead, that they post reviews online wherever they prefer to store.
- Do non ask anyone you lot know (even on social media) to post a review. Let the reviews come up organically.
- Work on promoting sales and employ ads and keyword bids to increase sales and your reviews will grow!
Source: https://www.thebookdesigner.com/the-definitive-guide-to-dos-and-donts-of-amazon-reviews/
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